How to use twitter for insights about your competition
Competitor analysis is an excellent way for businesses to situate their current...
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4 Facebook Graph search queries every Marketer should know
When Facebook launched its Graph Search feature, the world of digital marketing...
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Social Media Management tools that will save you time
The field of digital marketing and social media marketing can be a...
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An introduction to call-to-action (CTA)
A call-to-action (usually abbreviated as CTA) is an image or line of...
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3 creative ways to integrate Email Marketing with Social Media
Much as some digital marketing experts would have us believe that email...
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7 Copywriting tips for Content Marketers
We recently outlined reasons why ‘content is king’ and the importance of...
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How Digital Marketers can build effective Social Media Engagement
You might have jumped into the land of digital marketing and social...
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5 TIPS FOR FACEBOOK MARKETING
Facebook brought with it a lot of promise for engaging with customers...
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WHY WEB ANALYTICS ARE IMPORTANT?
Web analytics is an aspect of digital marketing that most experts are...
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A BUSINESS CASE FOR ONLINE ADVERTISING IN GHANA & NIGERIA
Advertising is one of the oldest means of marketing communications and it...
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